Esteban, I replaced #4 with Product Placement and #6 with Equilibrium in my notes taking. To stay on topic, from my experience in the eCommerce world, I noticed that the Price was "big" factor in the (Marketing) selling process, especially in the resale of products where the competition was very high and the wholesalers were engaged in B2B and at the same time B2C. Which made it very difficult to come up with Marketing Strategy that would offer Value, that was not based exclusively on Price. This article simplifies the process and enhances my understanding. Thank You.
Time Warner Entertainment was formed in 1992. The company launched a number of magazines, TV channels and theme parks in the early 1990s. In 1991, Quantum Computer Services officially changed its name to America Online and went public in the following year. Time Warner Telecommunications was launched in 1993 when Time Magazine first appeared on AOL. During 1994, AOL acquired a number of companies that specialized in internet and multimedia publishing, and by mid 1995 it had over million subscribers. The Time Warner and AOL merger was announced in 2000.